Boxing News
MMA Broadcaster & Analyst Laura Sanko Joins Wimp2Warrior as First Ever Brand Ambassador
May
Wimp2Warrior is happy to announce that Laura Sanko has joined the corporate as their first model ambassador. The preliminary announcement was made earlier at present by method for John Kavanagh’s Instagram Dwell and comes lower than a month after Wealthy Chou took over as VP, North America. Sanko’s addition marks the primary of a collection of formal relationships that the corporate can be making with excessive profile personalities and fighters within the MMA area.
Sanko has develop into a staple on broadcasts all through the MMA business, recurrently offering evaluation for the UFC, LFA and Invicta FC. Along with her background as a fighter, BJJ purple belt and Muay Thai practitioner, Sanko’s evaluation and interviews has develop into a mainstay on MMA broadcasts and a stabilizing bridge to each new and longtime followers of the game.
By becoming a member of the Wimp2Warrior staff, Sanko will work at the side of Chou by extending her attain on to potential women and men who’ve at all times thought-about coaching by being a bridge in serving to them take their first steps to find their very own journey inside on the mats and in martial arts. Moreover, Chou and staff will look to Sanko to leverage her relationships with skilled fighters, coaches and health club homeowners to additional educate them on the W2W program and lay the muse on how the transformative program can function an natural on ramp for potential new members whereas offering a lot wanted subsidies and assets to health club homeowners and their academies.
“Our first order of enterprise is constructing a staff of recognizable faces inside the MMA neighborhood who signify our beliefs, and who’ve had relatable experiences of their path to coaching,” stated Chou. “From the second we spoke to Laura, we have been blown away by her stability of understanding of how we try to alter lives by means of the W2W program with understanding tips on how to translate our B2B imaginative and prescient on to the health club homeowners we glance to companion with.”
“Merely put, Wimp2Warrior is probably the most life-changing health program on the planet—as a result of MMA is a lot extra than simply health. It appears contradictory to say, however in some ways, fight sports activities problem you mentally greater than bodily, and that psychological journey is the place the magic occurs. MMA feels to this point exterior most individuals’s consolation zone’s that we regularly put it on the “I might by no means try this” shelf. Wimp 2 Warrior makes MMA accessible to everybody. I’m so excited to be part of this firm as we invite folks of all ages, throughout the nation, to search out their internal warrior. Everybody has a warrior inside them, however on the finish of the day, its not about being some type of tremendous hero or badass. The journey to discovering that aspect of your self is life altering. I do know this as a result of its my story too.”
For the previous 14 years, Laura Sanko has dedicate herself to sport of MMA. In 2007, Laura started coaching MMA in her hometown of Kansas Metropolis and, in brief order, the game she initially thought could be a health routine grew to become central to her life. She competed each as an beginner and an expert combined martial artist from 2009 to 2013. When being pregnant compelled her to step away from competitors, Laura remained near the game by starting a profession in MMA broadcasting. Initially working as a sideline reporter for the all girls’s promotion, Invicta FC, Laura’s abilities have been quickly seen by the UFC the place she started as a sideline reporter in 2016. Since then Laura has been a fixture of UFC broadcasts each as a reporter and, extra just lately, as an analyst. Her in-depth information of MMA together with a real love of the game and its individuals shine by means of on digicam, and have shortly made her one of many brightest rising stars in MMA broadcasting. She at present resides in Lee’s Summit, MO along with her husband Nathan and their 7 yr previous son, Burke.
Over 10,000 folks from 90+ gyms worldwide have accomplished W2W’s “Warrior Coaching Program”, including thousands and thousands of {dollars} in income for his or her companions in recent times. The corporate is aggressively increasing their present presence in North America, the place they’ve beforehand partnered with Montreal’s Tristar (Firas Zihabi), Lengthy Island’s LAW MMA (Chris Weidman, Ray Longo), San Francisco’s El Nino Coaching Heart (Gilbert Melendez), San Jose’s AKA Coaching Heart (Javier Mendez), Las Vegas Xtreme Couture (Randy & Ryan Couture), Dublin California’s Fight Sports activities Academy (Kirian Fitzgibbon) SBG Portland (Matt Thornton) and extra.
Roberto Villa is the CEO, Govt Author, Senior Editor of FightBook MMA. Has a ardour for Fight Sports activities and in addition a podcast host for Sitting Ringside. He’s additionally a former MMA fighter and Kickboxer.
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